Hotel Paradox is Santa Cruz County’s premier accommodation and their decor will convey a sense of peace the moment you step through their doors with their urban forest aesthetic. With a pump track located steps from their back door in San Lorenzo Park and the famed Emma McCrary Trail a five minute pedal from your new favorite hotel you may decide to abandon your car for the weekend in favor of a two-wheeled adventure.


Bicycle Demos

Ibis Cycles remains true to their roots from their genesis in 1981. Beautiful gear rented and setup for you by the people who design and build the bikes at their headquarters down the street in Santa Cruz!

Bike Shops

Another Bike Shop is your mountain bike dream store with a great selection of performance bikes for rent and sale.

Spokesman Bicycles is located downtown and is the closest shop to the Emma McCrary trail head. They’ve provided great sales, service and rentals every day since 1977!

Everything Else Outdoors in Santa Cruz

Hilltromper is your one-stop online guide to the best places to play outside in Santa Cruz County

Adventure Sports Journal – Everything outside in California.

Pacific Yachting and Sailing is your best choice for sailing charters and instruction in Santa Cruz. Visit the wet side of Santa Cruz and see otters and whales while gaining an appreciation of our most important natural resource!

Ship Your Bike

BikeFlights is a great alternative to renting, in fact, wouldn’t you prefer to ride your own rig while exploring our trails?


Learn how to care for a fallen rider. Backcountry Medical Guides will not only teach you how to splint and bandage but also how to stabilize and transport your buddy to safety when necessary with on trail practice.


Mountain Bikers of Santa Cruz is our top trail advocacy organization in Santa Cruz County and built the Emma McCrary and legendary Flow Trail. Show your support for the efforts of this volunteer 501c(3) non-profit by becoming a member today!


Epic Rides visits Santa Cruz!

This is Downhill – Champery Practice from Dirt TV

This is Slopestyle – Dirt TV: Crankworx Slopestyle

This is trail riding with our own Kyle Jameson

Tech Tips

Great stretches to help you ride longer and stronger

Find the creak in your bike!